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Rachel Pedersen

Rachel Pedersen

Your Content Wishes - Strategically Granted

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Online Marketing

10 Ways To Create Tiktoks Reels And Youtube Shorts For Your Clients

By Rachel Pedersen

Have you ever worked with a client that you knew should probably be creating short-form content, whether it was TikTok, IG Reels, or YouTube Shorts, but just one major problem, the client isn’t getting you the content you need in order to drive the short form video content strategy forward? Today I’m going to share…

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How to Rebrand Without Starting From Scratch

How to Rebrand Without Starting from Scratch

By Rachel Pedersen

Rebrand without Sabotaging Your Current Biz! When you start your business it’s like a wild love affair, it’s new, it’s exciting but sometimes, after a while, things change… You’re going through the motions, but the passion just isn’t there. You start seeing happy colleagues and wonder what they’ve got going on that you’re missing. You’re…

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How to Create a High Converting Quiz to Grow Your Email List

By Rachel Pedersen

Do you ever find yourself wondering what to offer your audience as a free lead magnet to encourage them to sign up for your email list? Perhaps you’ve spent hours pouring over a PDF you never finished or tried to set up a complex webinar funnel. Whatever you’ve been trying, I’m here to show you…

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Grow an Etsy Shop with Social Media

How to Grow an Etsy Shop with Social Media

By Rachel Pedersen

As an Etsy Shop owner, getting potential buyers’ eyes on your products is extremely important. Of course, buyers may find your products when searching on Etsy, but utilizing social media can bring potential customers from other platforms directly to your shop, which will help to increase sales! Social media can also help you to build…

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Personal Branding Used to Be Hard Until I Realised This…

By Rachel Pedersen

Have you ever googled your own name? Come on, you don’t have to pretend, we’ve all done it before… but if you haven’t, and building your personal brand is important to you, I recommend you do it. Go ahead, open a new tab and Google search your name, (if it’s been longer than 6 months…

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Online Branding Mistakes

Avoid These 3 Common Mistakes With Your Brand Online

By Rachel Pedersen

How to Optimize Your Brand Online Thanks to the 2020 pandemic, business owners have been forced into the online world.  Having an online presence is crucial to maintaining your brand’s awareness, without networking events, trade shows, or group gatherings, you need to keep up revenue, by pivoting to offer new or virtual services. How you…

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Sales Matchmaking

By Rachel Pedersen

How to Offer The Right Products and Services to The Right Prospect Successful sales are the intersection of offering the right product or service to the right person at the right time and in the right place. This is also known as the four P’s of marketing, the age-old wisdom that forces us to break…

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The Salt Cave Interrupter

By Rachel Pedersen

How Shiny Things Tell Us We’re On The Right Path I have this theory. After many years in business, not to mention the general behind-kicking doled out by life, a trend has revealed itself.  I would argue it is more ‘truism’ than a fluke. This ‘truism,’ while tantalizing most of the time is, in fact,…

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Passion to Paycheck

By Rachel Pedersen

5 Steps to Get You Started But she already does that. No one will buy my stuff.  No one will follow me. People will think I’m desperate for money. What makes my passion SPECIAL? What makes me an expert? Who will listen to me? What will my friends and family think? GUYS. These were literally…

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The Golden Lead Magnet: Create a High-Converting Email List-Builder That Primes Your Audience To Buy From You.

By Rachel Pedersen

By Glenn Allen, Course Launch Strategist and host of the Unstuck and Unstoppable podcast. If you’re trying to grow your email list with a pdf checklist, ebook, cheat sheet, report, or quiz… For the love of Pam Beesly… Just. stop.  Because what I’m about to share is going to change everything you know about email…

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The Latest Blogs

  • How I Made $25K From a Passive Income Offer During a Flight Delay
  • Time Management Tips for Freelancers Balancing Client Work and Content
  • Content Creation Ideas for Freelancers Who Hate Being on Camera
  • How to Know If You’re Ready to Raise Your Rates
  • Setting Boundaries with Clients: Scripts That Actually Work
  • Why Your Instagram Isn’t Growing – and How to Fix It FasT
  • The Top Video Hooks to Increase Watch Time on Reels and TikToks
  • The Batching Schedule That Freed Up 20 Hours a Week in My Business
  • The $113,000 Social Media Strategy That Still Works Today

Rachel Pedersen. Founder of RBP Productions, The Viral Touch, & Sontero

Rachel Pedersen has scaled her businesses to 8-figure revenue, grown a fanbase of 3+ million followers, and reached over 100 million people annually (and ORGANICALLY) during a lazy year… She is currently co-writing a fantasy book with her husband, and she’s already spent way too much time perfecting the linguistic rules of her invented language and map!


themrspedersen

Helping freelancers & business owners to grow their business with social media
8figures in 8 years | Hay House Author
Free social media resources 👇

I’m about to let you in on a secret most “expe I’m about to let you in on a secret most “experts” would never admit…

I gained 249,000 followers on Instagram -
👉 without spending a dime
👉 without using professional cameras or tools
👉 and definitely without posting thirst traps

(Although, for a second, you thought I did... didn’t you? 😏)

Truth is - I used to believe the same bad advice floating around the internet:
"Only post business content." 
“Post 30x a day.”
“Use 30 hashtags.”
“Pick a tight niche.”

That advice killed my growth.

So I stopped listening.
I created a brand-new strategy that’s so simple, it feels like cheating.

And the results? 93k to 343k… just like that.

Here’s what I stopped doing 👇
❌ Posting random business content and hoping it lands
❌ Wasting time on outdated hashtag hacks
❌ Ignoring the key engagement triggers the algorithm craves

Here’s what I started doing 👇
✅ Optimizing for Instagram’s built-in SEO (yes, that’s a thing)
✅ Using content layering to trigger saves, shares, and serious reach
✅ Posting strategically — not constantly

This strategy is what changed everything for me... and I’m giving it away for FREE.

Want my full IG Growth Blueprint?
Comment “100k” and I’ll DM it to you (yep, totally free - no catch, no bikini required 😉)

#instagramgrowth #organicreach #socialmediatips #contentmarketingstrategy #femaleentrepreneur #growyourgram #instagrowthtips
I followed all the “tricks” in the book. Follo I followed all the “tricks” in the book.
Follow-for-follow. Shoutout swaps. Hashtag spam.
I was frustrated for myself... and for the creators still stuck on outdated advice.

So I wrote my own growth guide.
It’s free. It works. And it’s everything I wish I’d known sooner.

Comment SECRETS and I’ll send you the whole thing.

Here’s what’s inside: 

✅ The content types that actually trigger growth in 2025
✅ Hashtag systems that haven’t aged like milk
✅ The no-BS breakdown of what to stop doing

I don’t gatekeep - but I do expose broken systems and build better ones.
Want in?!

👇 Comment SECRETS and I’ll send it to your DMs.
Stitch this if you have a famous relative!!! #sti Stitch this if you have a famous relative!!!

#stitchthisvideo #famousrelative #famousparent #famousfamily #relatedtoacelebrity #famousrelativecheck
87 million+ impressions from content made in Googl 87 million+ impressions
from content made in Google Docs + Canva.

Want the exact strategy?
Comment “MAP” and I’ll send it.
Comment “67” below and I’ll DM you the full Comment “67” below and I’ll DM you the full list of 67 ways to work from home for FREE.
Did this go the way you thought it would? 🤣💙 Did this go the way you thought it would? 🤣💙
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