Have you ever worked with a client that you knew should probably be creating short-form content, whether it was TikTok, IG Reels, or YouTube Shorts, but just one major problem, the client isn’t getting you the content you need in order to drive the short form video content strategy forward? Today I’m going to share…
Online Marketing
How to Rebrand Without Starting from Scratch
Rebrand without Sabotaging Your Current Biz! When you start your business it’s like a wild love affair, it’s new, it’s exciting but sometimes, after a while, things change… You’re going through the motions, but the passion just isn’t there. You start seeing happy colleagues and wonder what they’ve got going on that you’re missing. You’re…
How to Create a High Converting Quiz to Grow Your Email List
Do you ever find yourself wondering what to offer your audience as a free lead magnet to encourage them to sign up for your email list? Perhaps you’ve spent hours pouring over a PDF you never finished or tried to set up a complex webinar funnel. Whatever you’ve been trying, I’m here to show you…
How to Grow an Etsy Shop with Social Media
As an Etsy Shop owner, getting potential buyers’ eyes on your products is extremely important. Of course, buyers may find your products when searching on Etsy, but utilizing social media can bring potential customers from other platforms directly to your shop, which will help to increase sales! Social media can also help you to build…
Personal Branding Used to Be Hard Until I Realised This…
Have you ever googled your own name? Come on, you don’t have to pretend, we’ve all done it before… but if you haven’t, and building your personal brand is important to you, I recommend you do it. Go ahead, open a new tab and Google search your name, (if it’s been longer than 6 months…
Avoid These 3 Common Mistakes With Your Brand Online
How to Optimize Your Brand Online Thanks to the 2020 pandemic, business owners have been forced into the online world. Having an online presence is crucial to maintaining your brand’s awareness, without networking events, trade shows, or group gatherings, you need to keep up revenue, by pivoting to offer new or virtual services. How you…
Sales Matchmaking
How to Offer The Right Products and Services to The Right Prospect Successful sales are the intersection of offering the right product or service to the right person at the right time and in the right place. This is also known as the four P’s of marketing, the age-old wisdom that forces us to break…
The Salt Cave Interrupter
How Shiny Things Tell Us We’re On The Right Path I have this theory. After many years in business, not to mention the general behind-kicking doled out by life, a trend has revealed itself. I would argue it is more ‘truism’ than a fluke. This ‘truism,’ while tantalizing most of the time is, in fact,…
Passion to Paycheck
5 Steps to Get You Started But she already does that. No one will buy my stuff. No one will follow me. People will think I’m desperate for money. What makes my passion SPECIAL? What makes me an expert? Who will listen to me? What will my friends and family think? GUYS. These were literally…
The Golden Lead Magnet: Create a High-Converting Email List-Builder That Primes Your Audience To Buy From You.
By Glenn Allen, Course Launch Strategist and host of the Unstuck and Unstoppable podcast. If you’re trying to grow your email list with a pdf checklist, ebook, cheat sheet, report, or quiz… For the love of Pam Beesly… Just. stop. Because what I’m about to share is going to change everything you know about email…