Online Marketing

Social Media… Novelty? Or Necessity?

Market Trends, Online Marketing, Social Media / By

You’ve probably heard the argument “there is no return on investment on social media”. An interesting argument, but worth looking into. I want to explain what I have found in my years of working in social media. The social media platforms I have worked on include Facebook, Twitter, LinkedIn, Instagram, Pinterest, and Snapchat with clients in […]

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Why Should you Market Online?

Market Trends, Online Marketing, Social Media / By

  Let’s face it, the return on investment from traditional marketing is quickly waning. As evidenced by the increasing presence of former printed publications online (and the demise of those not converting quickly!) we can see that the internet is taking over the world of marketing. “The Internet is becoming the town square for the

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