Have you ever worked with a client that you knew should probably be creating short-form content, whether it was TikTok, IG Reels, or YouTube Shorts, but just one major problem, the client isn’t getting you the content you need in order to drive the short form video content strategy forward? Today I’m going to share…
Social Media
Combat Creative Crashes
8 Tips for beating a creativity slump when it comes to social media and content creation
How To Organically Grow Your Instagram Account, and Create Better Content
3 simple yet effective ways to organically grow your Instagram account for your business. Creating content on Instagram that engages, excites, and keeps your audience coming back for more is essential when you are trying to grow your business and increase your revenue through social media. Instagram gives you so many opportunities not only to…
The Salt Cave Interrupter
How Shiny Things Tell Us We’re On The Right Path I have this theory. After many years in business, not to mention the general behind-kicking doled out by life, a trend has revealed itself. I would argue it is more ‘truism’ than a fluke. This ‘truism,’ while tantalizing most of the time is, in fact,…
How to do Lead Generation like a Pro…Even if You Don’t Know Where to Start
So you want to start capturing leads, because leads = money … right? Wellllll, it’s almost true, but let’s dial that in a little… People that you have given value to, who have chosen to join your email list to get more value from you, can turn into paying “fans” of you and your business…
How to SCHEDULE, AUTOMATE and MAXIMIZE your social media posts (even while you sleep!)
Are you having difficulty being consistent on social media? Maybe you have the best of intentions. But after a few days, you forget to post and then weeks go by without any content on your social media, right? Not to mention it is so much work to be on so many platforms all at once…
How to Get Verified on Instagram for Free: AKA How To Get A Blue Check On Instagram (Updated)
My name is Rachel Pedersen and I’m verified on Instagram… I’m about to rock your world by showing you how to get verified on Instagram for free, but most importantly how to get a blue check on your instagram profile! I tried to make things as simple as possible so i added a step by…
How To Get More Likes On Facebook
Today I am going to teach you how to get more likes on Facebook. But make sure you stick to the end, because I have an awesome case study for you on how I went viral worldwide, reaching 11.3 million people. So, let’s go ahead and dive on in. How Get More Likes on Facebook…
What is Social Media Matchmaking?
I know what you’re thinking – social media matchmaking? Is that a new spin-off of Tinder? Fortunately, social media matchmaking is far more than a ‘swipe right, swipe left’ opportunity. It’s a win-win for business owners and social media managers. Have you ever struggled to find a qualified social media manager or marketing consultant? You’re…
What Does a Social Media Manager Do?
3 years ago when I took my first social media client, I knew a little about Facebook and Twitter, how to post to social media, and not much more. All I knew was that I knew a little more about social media than my client. The past few years have been a learning experience (please…