“The fortune is in the follow-up.” – Jim Rohn
We’ve all heard it… But what does it actually mean?
Many of us give up after the FIRST proposal, the first sales call, the first contact. We think ‘oh well… It wasn’t meant to be…’
But if we would just persist a bit, we could be a few contact points away from getting the client! SCORE!
I’m hitting you with some advent value today with 3 massive tips for following up with prospects.
1. Recognize that business owners are BUSY.
The #1 mistake I see with people trying to secure new clients is that they give up after sending the proposal.
Oh my gosh! It may take 1-14 contact points to get the sale! And the sale is no small deal. If a client pays you $500-$3500 per month and they stay around for 3-6 months, that’s somewhere between $1500-$21,000 just waiting for your followup!
Once you realize that the business owner is super busy, realize that a gentle followup regularly (1x a week is usually just fine for the first month, and then 1-2x a month until you get a yes or a no) is what it often takes to get the sale.
2. Until you get a solid YES or NO, it’s still awaiting followup.
It’s not a NO until you officially hear no.
It’s not a YES until you have money in the bank.
So become a gentle bulldog, continuing the conversation, re-engaging until you hear YES or NO.
3. The magic email (I learned this from Chris Voss, from Never Split the Difference).
The essence of it is: “Do you still want help with this?”
That’s it. Nothing more, nothing less.
It’s literally magic.
If you want to learn more about following up, how to secure clients, let’s SUPERCHARGE your advent with the scripts, trainings, and templates for everything you need in Social Media United. You can get started for 7 days for just $1: www.smutrial.com
