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Rachel Pedersen

Rachel Pedersen

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How to SCHEDULE, AUTOMATE and MAXIMIZE your social media posts (even while you sleep!)

By Rachel Pedersen

Are you having difficulty being consistent on social media? 

Maybe you have the best of intentions. 

But after a few days, you forget to post and then weeks go by without any content on your social media, right? 

Not to mention it is so much work to be on so many platforms all at once right? 

If you’re a social media manager or a business owner, this is for you. 

I’m going to share how to schedule, automate, and maximize all of your social media posts in one simple place with one simple tool.

I have been a social media manager for 5 years now, and we have worked with as many as 36 clients all with a very lean team.

We have literally tried every single software, tool, tip, and trick on the market. With so many posts and platforms, I have to make sure that every single thing that we do in our business is maximized for efficiency. 

My goal is to make it as easy as possible for my team and I to get the job done well.

I discovered a tool and process that is literally changing the game for social media managers and business owners.

I’m also going to share with you how to find the best times to post on social media, how to schedule all of your social media content, how to handle automation so that you maximize your efforts, handle cross-posting across many different platforms, as well as analytics to make sure that your content is performing. 

This one software has everything I’ve ever wanted in a software – it truly is all in one. 

And that is why I fell in love with the software. 

“I’m in love! I’m in love and I don’t care who knows it!”

What is the Best Social Media Scheduler?

In fact, this blog post is actually created in partnership with this tool and you guys will see in just a moment why I am SO OBSESSED with it. 

The ONE software that allows you to schedule, automate, cross-post, and analyze your social media content is Metricool

Metricool is literally the all-in-one platform that allows you to schedule, automate, cross-post, analyze, and also generate/download reports across many different social media platforms.

Leading companies are already using Metricool such as Adidas, Volvo, and McDonald’s – plus I love it for myself and for all of my clients.

Let me take you behind the scenes of my actual dashboard for Metricool. 

This is the only platform I’ve ever seen that has the ability to manage, post to and report on: your blog, Twitter, Facebook page, Facebook groups, Facebook ads, Instagram, LinkedIn profile and Page, Google Ads, Google My Business and YouTube (which is currently in beta, but it’s coming very, very soon). 

All in one place. Can you see why I fell in love? 

Simply connect all of your accounts and generate the reports as needed (for yourself and/or clients). 

It shows you in-depth reports, your top-performing tweets and posts, what’s ranking, your competitors, and the growth that you’ve had.

You can even learn more about your audience here and add that into the report, which is kind of awesome. 

You can even see how your posts are performing in one simple snapshot and add this to your reports. Now I could spend all day diving into these reports. They’re incredibly in-depth. 

I haven’t seen many other platforms that have great reporting in place. It makes a social media manager’s job SO much easier.

But let’s start at the beginning of the cycle, which is finding the best times to post.

When is the Best Time to Post on Social Media?

Now what I love about Metricool is it allows me to see what the best times for me to post are on Twitter, Facebook, and Instagram. 

The darker the color in a time slot, the more engaged your audience is during that time. 

These times are even more accurate than what I found on other social media platforms. 

Then you can literally schedule all of your content right in the middle of your hot zones the times when your audience is the most active. 

If you want to learn how to research and plan all of your social media for the next year in LESS than a weekend, I’m gonna share how to get access to my training on how to do so. 

When you check out Metricool, simply jump on in here: http://mtr.cool/eyivxs and I will send you my training, The Viral Framework. This training shows you my real process for creating a 365-day content plan in less than a weekend.

Then you can select the time you can to post and cross-post to multiple platforms instantly by selecting the icons.

If a post was long form copy, you could add it to Facebook, LinkedIn, Google My Business, and Instagram.

If the post is shorter, you could also add in Twitter (while keeping it under 250 characters, obvi).

Pretty cool, right? You can also add an image to these scheduled posts. 

Metricool also has a built-in link shortener to replace your links – so you can actually track all of the link clicks from different social media platforms. 

You can also boost your posts from here using advertising. 

It’s just crazy powerful. 

So literally in one sitting (if you’ve already researched and planned your social media content) you can schedule and automate all of your content for the next month. 

What I love from that is you can also download the calendar so you can download your content calendar, which I absolutely love. 

I’m also super excited as Metricool’s YouTube scheduler develops even further. 

One of the best features of Metricool is that you can simply generate reports. 

Check it out, you can do it by month, you can do by year, there’s a custom range, and it makes all of your reports look beautiful and so fancy, like you’ve put a ton of effort into it. 

Select the platforms you want and then which analytics to focus on for each platform.

Then download it as a PDF or as a PowerPoint. 

This is where I freak out because this is so cool – you can also add your own logo in – this makes every single social media manager’s job easier!!! 

I am obsessed. 

When you check out Metricool, simply jump on in here: http://mtr.cool/eyivxs and I will send you my training, The Viral Framework. This training shows you my real process for creating a 365-day content plan in less than a weekend!!!

Enjoy this baller, time-saving platform :]

Related posts:

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Rachel Pedersen. Founder of RBP Productions, The Viral Touch, & Sontero

Rachel Pedersen has scaled her businesses to 8-figure revenue, grown a fanbase of 3+ million followers, and reached over 100 million people annually (and ORGANICALLY) during a lazy year… She is currently co-writing a fantasy book with her husband, and she’s already spent way too much time perfecting the linguistic rules of her invented language and map!


themrspedersen

Helping freelancers & business owners to grow their business with social media
8figures in 8 years | Hay House Author
Free social media resources 👇

I’m about to let you in on a secret most “expe I’m about to let you in on a secret most “experts” would never admit…

I gained 249,000 followers on Instagram -
👉 without spending a dime
👉 without using professional cameras or tools
👉 and definitely without posting thirst traps

(Although, for a second, you thought I did... didn’t you? 😏)

Truth is - I used to believe the same bad advice floating around the internet:
"Only post business content." 
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That advice killed my growth.

So I stopped listening.
I created a brand-new strategy that’s so simple, it feels like cheating.

And the results? 93k to 343k… just like that.

Here’s what I stopped doing 👇
❌ Posting random business content and hoping it lands
❌ Wasting time on outdated hashtag hacks
❌ Ignoring the key engagement triggers the algorithm craves

Here’s what I started doing 👇
✅ Optimizing for Instagram’s built-in SEO (yes, that’s a thing)
✅ Using content layering to trigger saves, shares, and serious reach
✅ Posting strategically — not constantly

This strategy is what changed everything for me... and I’m giving it away for FREE.

Want my full IG Growth Blueprint?
Comment “100k” and I’ll DM it to you (yep, totally free - no catch, no bikini required 😉)

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I followed all the “tricks” in the book. Follo I followed all the “tricks” in the book.
Follow-for-follow. Shoutout swaps. Hashtag spam.
I was frustrated for myself... and for the creators still stuck on outdated advice.

So I wrote my own growth guide.
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Comment SECRETS and I’ll send you the whole thing.

Here’s what’s inside: 

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I don’t gatekeep - but I do expose broken systems and build better ones.
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87 million+ impressions from content made in Googl 87 million+ impressions
from content made in Google Docs + Canva.

Want the exact strategy?
Comment “MAP” and I’ll send it.
Comment “67” below and I’ll DM you the full Comment “67” below and I’ll DM you the full list of 67 ways to work from home for FREE.
Did this go the way you thought it would? 🤣💙 Did this go the way you thought it would? 🤣💙
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