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Rachel Pedersen

Rachel Pedersen

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How to SCHEDULE, AUTOMATE and MAXIMIZE your social media posts (even while you sleep!)

By Rachel Pedersen

Are you having difficulty being consistent on social media? 

Maybe you have the best of intentions. 

But after a few days, you forget to post and then weeks go by without any content on your social media, right? 

Not to mention it is so much work to be on so many platforms all at once right? 

If you’re a social media manager or a business owner, this is for you. 

I’m going to share how to schedule, automate, and maximize all of your social media posts in one simple place with one simple tool.

I have been a social media manager for 5 years now, and we have worked with as many as 36 clients all with a very lean team.

We have literally tried every single software, tool, tip, and trick on the market. With so many posts and platforms, I have to make sure that every single thing that we do in our business is maximized for efficiency. 

My goal is to make it as easy as possible for my team and I to get the job done well.

I discovered a tool and process that is literally changing the game for social media managers and business owners.

I’m also going to share with you how to find the best times to post on social media, how to schedule all of your social media content, how to handle automation so that you maximize your efforts, handle cross-posting across many different platforms, as well as analytics to make sure that your content is performing. 

This one software has everything I’ve ever wanted in a software – it truly is all in one. 

And that is why I fell in love with the software. 

“I’m in love! I’m in love and I don’t care who knows it!”

What is the Best Social Media Scheduler?

In fact, this blog post is actually created in partnership with this tool and you guys will see in just a moment why I am SO OBSESSED with it. 

The ONE software that allows you to schedule, automate, cross-post, and analyze your social media content is Metricool

Metricool is literally the all-in-one platform that allows you to schedule, automate, cross-post, analyze, and also generate/download reports across many different social media platforms.

Leading companies are already using Metricool such as Adidas, Volvo, and McDonald’s – plus I love it for myself and for all of my clients.

Let me take you behind the scenes of my actual dashboard for Metricool. 

This is the only platform I’ve ever seen that has the ability to manage, post to and report on: your blog, Twitter, Facebook page, Facebook groups, Facebook ads, Instagram, LinkedIn profile and Page, Google Ads, Google My Business and YouTube (which is currently in beta, but it’s coming very, very soon). 

All in one place. Can you see why I fell in love? 

Simply connect all of your accounts and generate the reports as needed (for yourself and/or clients). 

It shows you in-depth reports, your top-performing tweets and posts, what’s ranking, your competitors, and the growth that you’ve had.

You can even learn more about your audience here and add that into the report, which is kind of awesome. 

You can even see how your posts are performing in one simple snapshot and add this to your reports. Now I could spend all day diving into these reports. They’re incredibly in-depth. 

I haven’t seen many other platforms that have great reporting in place. It makes a social media manager’s job SO much easier.

But let’s start at the beginning of the cycle, which is finding the best times to post.

When is the Best Time to Post on Social Media?

Now what I love about Metricool is it allows me to see what the best times for me to post are on Twitter, Facebook, and Instagram. 

The darker the color in a time slot, the more engaged your audience is during that time. 

These times are even more accurate than what I found on other social media platforms. 

Then you can literally schedule all of your content right in the middle of your hot zones the times when your audience is the most active. 

If you want to learn how to research and plan all of your social media for the next year in LESS than a weekend, I’m gonna share how to get access to my training on how to do so. 

When you check out Metricool, simply jump on in here: http://mtr.cool/eyivxs and I will send you my training, The Viral Framework. This training shows you my real process for creating a 365-day content plan in less than a weekend.

Then you can select the time you can to post and cross-post to multiple platforms instantly by selecting the icons.

If a post was long form copy, you could add it to Facebook, LinkedIn, Google My Business, and Instagram.

If the post is shorter, you could also add in Twitter (while keeping it under 250 characters, obvi).

Pretty cool, right? You can also add an image to these scheduled posts. 

Metricool also has a built-in link shortener to replace your links – so you can actually track all of the link clicks from different social media platforms. 

You can also boost your posts from here using advertising. 

It’s just crazy powerful. 

So literally in one sitting (if you’ve already researched and planned your social media content) you can schedule and automate all of your content for the next month. 

What I love from that is you can also download the calendar so you can download your content calendar, which I absolutely love. 

I’m also super excited as Metricool’s YouTube scheduler develops even further. 

One of the best features of Metricool is that you can simply generate reports. 

Check it out, you can do it by month, you can do by year, there’s a custom range, and it makes all of your reports look beautiful and so fancy, like you’ve put a ton of effort into it. 

Select the platforms you want and then which analytics to focus on for each platform.

Then download it as a PDF or as a PowerPoint. 

This is where I freak out because this is so cool – you can also add your own logo in – this makes every single social media manager’s job easier!!! 

I am obsessed. 

When you check out Metricool, simply jump on in here: http://mtr.cool/eyivxs and I will send you my training, The Viral Framework. This training shows you my real process for creating a 365-day content plan in less than a weekend!!!

Enjoy this baller, time-saving platform :]

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Rachel Pedersen. Founder of RBP Productions, The Viral Touch, & Sontero

Rachel Pedersen has scaled her businesses to 8-figure revenue, grown a fanbase of 3+ million followers, and reached over 100 million people annually (and ORGANICALLY) during a lazy year… She is currently co-writing a fantasy book with her husband, and she’s already spent way too much time perfecting the linguistic rules of her invented language and map!


themrspedersen

Helping freelancers & business owners to grow their business with social media
8figures in 8 years | Hay House Author
Free marketing resources 👇

Holy moly I can’t believe I’m doing this… I’m ta Holy moly I can’t believe I’m doing this… 

I’m taking a few people behind the scenes FULLY as I build the next chapter for my kids and I.

🤟 Every month I’ll be releasing a Wealth Report (starting with this week’s ’founding edition’). 

In each and every edition I will share: 

- what moves went right 
- what moves went wrong (and how I’m pivoting) 
- goals and strategies to build wealth 
- the progress of my wealth building journey (real numbers ☺️🤓) 

And it’s 100% free for the early members 🙌🤩

Who wants in while it’s free - comment ‘SHOW ME’ 🤗
I sold the Navigator and got myself something PRAC I sold the Navigator and got myself something PRACTICAL and affordable (no high payments) 🙌

A 2015 Chevy Equinox with a great stereo. 

This is my proudest car purchase yet… I’m done trying to look like riches. 

Wealth whispers. And it often drives simple, practical cars 👀
14 years ago I was a single mom on welfare 🫶 My d 14 years ago I was a single mom on welfare 🫶

My dream was to become RICH.

I wanted a better quality of life SO BADLY. 

Becoming rich felt like the only way to make it happen.

Now I’m a single mom of 3... 💔

And my new dream is to build wealth (while empowering others to do the same). 

I want true freedom to CHOOSE... 
Generational wealth... . 
Ownership... 

And a safety net a mile wide 🙌

If that appeals to you, you’re going to love the ‘next-level’ transparency I am about to share over the coming months.
This breaks mine and Poul H. Pedersen’s hearts to This breaks mine and Poul H. Pedersen’s hearts to share. 

After nearly 13 years of marriage, we are getting a divorce 💔

We made this decision together - it is not repairable. 

A few of you knew something was happening. Thank you for respecting our privacy through these painful matters. I’m sharing this because we shared our relationship with you. I don’t want to lie or pretend like nothing is happening. 

Poul is an amazing dad. We are raising the children together as partners 🙏 

This is uncontested and amicable. We are not fighting. 

He’s also my best friend. Please please please do not attack him or assume about him through this. He’s the father of my children, so hurting him hurts me. 

We will only be sharing the full story as needed to navigate our next steps. 

Please pray for Poul and the children. Pray for our families. Please pray for me for wisdom to know what to do next. 

My heart is beyond broken. His is as well. 

But my feet are underneath me, and I have a clear vision of the path I need to take for our children ❤️ their lives and futures above all now.

Edited to add… sorry about my ManyChat responder. I don’t want to look at a computer to turn it off while I’m crying.
By referral only — this one is close to our hearts By referral only — this one is close to our hearts. 🫶

Poul H. Pedersen and I are looking for a Household Manager for our family home near Lake Minnetonka: someone who loves making a space beautiful, orderly, and calm, and who genuinely enjoys helping a family run well.

I’ll be honest about why this is referral-only. We’re a family first, and our children’s lives are private. Letting someone into our home means letting them into our world — so trust and discretion matter to us just as much as skill. The right person will understand that instinctively, and hold our family’s privacy the way they’d want their own held.

Here’s what the role looks like day to day:

- Coordinating home services and keeping everything running smoothly — groceries, systems, the hundred small things
- Building processes that make life lighter, and adapting them intuitively as you learn how we live
- Light cleaning and tidying, and cooking
- Driving the kids and being a steady, caring presence when Poul or I travel
- Helping care for our children — you’re not here to be mom or dad, but you’re important in helping us raise them
- Holding short-term tasks and projects while keeping an eye on the long game

What we’re really looking for is a person, more than a résumé: someone adaptable, nurturing, and calm — the kind of steady that can carry a lot at once without losing their warmth. Someone who listens for the details, takes good notes, and reads a moment well. And someone who understands that when we’re with family, I’m simply mom and wife. 🫶

A few practical notes:
- Reliable transportation to the Lake Minnetonka area of Minnesota is a must
- Ideally 3–5 days a week
- Compensation is discussed individually, candidate by candidate
- Interviews are by invitation

If someone you love and trust comes to mind, I’d be so grateful for the introduction. ❤️
There is just something about Women Helping Women. There is just something about Women Helping Women. 

The movement and the women. 1,000,000 female business owners united by a woman whose bravery and heart amaze me. @christinarowe1 ❤️ 

@kacibrownhq and I are pictured here as we laughed and poured our hearts out because of the community it brings together). 

And there is something so amazing about Kaci and how her community unites women and gives them skills!!! 

And how @rachelmillermarketing has changed the way people post and think about building things that last and make impact. 

How @mollymahoneyofficial inspires and brings out the awesome in each of us so we can perform at our best. 

How @keenyakelly is so REAL - you feel like you’ve known her your whole life… and then she teaches you everything she knows. 

@maria.wendt for absolutely being the kindest soul (thanks for our chats and giving life - I am always in your corner!!!) 🫶

And @milamarksonofficial for breaking (smashing) the ceilings I once thought were unbreakable. 

And @sheriotto @annelisesongwriter @angeladivinephoto you all know what the past year and a half have meant. I love you all so much, truly. 

Cheers to women who help women. Women who love others enough to tell the truth. Women who are struggling and need a reminder to try again. 

You ladies (and many more that I couldn’t possibly tag or this post would never end). 

Tag a woman whose leadership has impacted you. Let’s see the love and shoutouts these women deserve!!!

📷 IC: @alessandromichelazzi (thank you Christina for the photos!!! Your heart is incredible!)

#womenhelpingwomen #mywholeheart #wealthywomen #WomenWhoLead #femaleentrepreneurs
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