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Rachel Pedersen

Rachel Pedersen

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The Proven 5-Step System to Start and Grow a Six-Figure Freelance Career

By Rachel Pedersen

The idea of ditching a 9-to-5 sounds magical… until you realize most people talking about it either 1) already had a giant head start or 2) skipped the messy middle parts.

This is the version I wish someone had handed me back when I was a broke mom, googling “how to make money from home” at 2AM while my babies slept.

Here’s what actually worked – and how you can do it too.

My Start Was… Not Cute (And That’s Okay)

No savings account.
No backup plan.
No degree to flex on a resume.

Just a secondhand laptop, a wobbly Wi-Fi connection, and an unreasonable amount of stubbornness.

I was freshly off of welfare. I had two kids under five. And I was cutting hair on aching feet, wondering if life was supposed to feel this stuck forever.

Spoiler: It wasn’t.

Because once I realized I could use the skills I already had to help real businesses grow – without clocking in, selling my soul, or begging friends to buy supplements – everything changed.

The System That Took Me from Welfare to $117K My First Year

Ready for the real breakdown?
Here’s the framework I used – and teach – because it actually works:

1. Generate More Than a Job – Without Acting Like a Walking Billboard

I didn’t join an MLM. I didn’t harass my friends and family.
I learned how to get freelance clients – and deliver value.

Simple math made it click:

  • 1 client at $1,000/month = solid side hustle
  • 5 clients at $1,000/month = quit your job
  • 10 clients at $1,000/month = six-figure business, baby

Fun fact: After stacking a few clients, I had my first $22,000 month – solo. No team. No fancy funnels. Just service, strategy, and guts.

Want a shortcut to calculating your freelance income potential?
Grab my Freelancer Calculator – it’ll blow your mind (in a good way).

2. Reframe the Skills You Already Have

I thought I didn’t have “marketable skills” because my resume was unimpressive.

Wrong.

  • “Handled client scheduling” = expert in time management and client relations
  • “Cooked dinner every night for picky toddlers” = fast, customized service under pressure
  • “Organized school events” = event coordination and leadership

Success isn’t about reinventing yourself. It’s about stacking your wins – and seeing them for what they actually are.

Pro Tip:
Study people in your niche. Look at how they describe themselves.
Then reframe your real experiences in the same elevated (but honest) way.

3. Build with What You Have (Not What You Wish You Had)

Here’s everything I started with:

  • An old laptop that crashed constantly
  • Borrowed Wi-Fi from my neighbor (don’t judge me)
  • A free Gmail account

You don’t need fancy software. You don’t need $5K websites.
You need:

  • A way to communicate
  • A way to deliver your work
  • A way to invoice and get paid

💡 Fun fact: I built my first $10K month from a combination of my phone and McDonald’s free Wi-Fi. If I can start there, you can start wherever you are too.

Who This Works For (Hint: It’s Not About Age, Credentials, or Your Instagram Aesthetic)

I’ve helped:

  • Stay-at-home moms
  • College students
  • Laid-off corporate employees
  • Grandparents
  • Creators with ADHD
  • Burnt-out retail workers

turn their messy, beautiful, imperfect lives into thriving businesses.

If you’ve got grit, curiosity, and the willingness to be bad at something long enough to get good? You’re already halfway there.

Your Quick-Start Freelance Starter Pack

Feeling overwhelmed? Here’s your bite-sized game plan:

  1. Pick a niche: Focus on industries you like (because you’ll be talking to these people a lot)
  2. Skill up selectively: Pick 1–2 services and get obsessed with getting good at them
  3. (Optional) Create a simple, scrappy portfolio or examples of what you can do: Even 2–3 mock projects is enough to start
  4. Set a “stretchy” price: If it makes you slightly uncomfortable, you’re probably charging correctly
  5. Tell everyone: Announce your services like you’re announcing a pregnancy – big energy only

Need templates, scripts, and a plan you can follow without overthinking?
Inside my Top 1% Freelancer Bundle, I hand you everything I wish I’d had at the start.

The Mindset Shift That Took Me from “Maybe Someday” to “Booked Out and Thriving”

Every successful freelancer I know has this one thing in common:

They move before they feel ready.

They act without guarantees.
They pitch even when they’re scared.
They post even when it feels like no one’s watching.

If you’re waiting to be “qualified enough” or “ready enough,” you’ll wait forever.
Your clients don’t need perfect. They need present.

Your Next Steps (The Fast-Track Version)

Here’s what I’d do if I were starting today:

✅ Get inside The Social Clique: www.cliqueforlife.com 

The biggest myth is that you need a perfect plan.
You don’t. You need imperfect action – over and over – until your “small wins” stack so high they turn into a new life.

Final Word: Your Dream Career Isn’t Waiting. It’s Already Calling.

You don’t need a permission slip to build a life on your terms.

You need to believe you’re allowed to start today – even if it’s messy, even if it’s slow, even if no one claps for you yet.

Start anyway.

Your future self (the one who’s booked out, working from wherever she wants, picking her kids up from school in the middle of the day) is already rooting for you.

Related posts:

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Rachel Pedersen. Founder of RBP Productions, The Viral Touch, & Sontero

Rachel Pedersen has scaled her businesses to 8-figure revenue, grown a fanbase of 3+ million followers, and reached over 100 million people annually (and ORGANICALLY) during a lazy year… She is currently co-writing a fantasy book with her husband, and she’s already spent way too much time perfecting the linguistic rules of her invented language and map!


themrspedersen

Helping freelancers & business owners to grow their business with social media
8figures in 8 years | Hay House Author
Free social media resources 👇

I followed all the “tricks” in the book. Follo I followed all the “tricks” in the book.
Follow-for-follow. Shoutout swaps. Hashtag spam.
I was frustrated for myself... and for the creators still stuck on outdated advice.

So I wrote my own growth guide.
It’s free. It works. And it’s everything I wish I’d known sooner.

Comment SECRETS and I’ll send you the whole thing.

Here’s what’s inside: 

✅ The content types that actually trigger growth in 2025
✅ Hashtag systems that haven’t aged like milk
✅ The no-BS breakdown of what to stop doing

I don’t gatekeep - but I do expose broken systems and build better ones.
Want in?!

👇 Comment SECRETS and I’ll send it to your DMs.
Stitch this if you have a famous relative!!! #sti Stitch this if you have a famous relative!!!

#stitchthisvideo #famousrelative #famousparent #famousfamily #relatedtoacelebrity #famousrelativecheck
87 million+ impressions from content made in Googl 87 million+ impressions
from content made in Google Docs + Canva.

Want the exact strategy?
Comment “MAP” and I’ll send it.
Comment “67” below and I’ll DM you the full Comment “67” below and I’ll DM you the full list of 67 ways to work from home for FREE.
Did this go the way you thought it would? 🤣💙 Did this go the way you thought it would? 🤣💙
Let’s be honest… most people aren’t growing Let’s be honest… most people aren’t growing on Instagram right now.
NOT because they’re lazy.
Not because they’re bad at content.
But because they’re still following ‘expert advice’ that stopped working in 2022.

Here’s what IS working now (even if you feel stuck!):
✅ Caption SEO: Instagram reads your text and serves it to the right people
✅ Content layering: Reels + captions + hook comments that multiply reach
✅ Targeted hashtag sets that trigger the explore page
✅ Strategic saves & shares = stronger engagement signal
✅ And growth routines that take 15 minutes/day

I know this because I tested it… and gained 23,807 new followers in 90 days.

If your account feels like it’s stalled, this isn’t your fault. It’s just time for a smarter system.

I’m walking through what’s working right now — not theory, not fluff and I’m sharing it with a few creators who are ready to finally build traction again.

📩 Comment BETA and I’ll send you everything I’ve tested, tracked, and built - so you can try it, too.

Let’s simplify IG growth and make it feel possible again.

#iggrowth #instagramforbusiness #contentstrategy #captiontips #hashtagsforgrowth #authenticmarketing #burnoutproofcontent
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