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Rachel Pedersen

Rachel Pedersen

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The Simple Content System That 10xed My Monthly Reach

By Rachel Pedersen

You’re staring at a blank screen, wondering how the heck you’re supposed to post again today when you’ve already said everything.

And somehow… it still didn’t move the needle.

Meanwhile, people with half your skillset are blowing up for lip-syncing to “Girl on Fire” while pointing at floating text.

Here’s the truth most people won’t tell you:

Going viral isn’t about luck. It’s about systems.

And in this post, I’m breaking down the exact content strategy that took my reach on a SMALL platform from 42,311 to 502,008 in 7 days – without burning out, dancing, or posting manually 8 times a day.

WHY YOU’RE STUCK IN THE CONTENT CYCLE OF DEATH

Before I found my system, I was always in scramble mode.

I’d be in the middle of making dinner, hear a trending audio, and feel a surge of panic like, “Ugh I should record this now… but my hair’s in a bun, the lighting’s bad, and I have sauce on my shirt.”

Sound familiar?

Most people are stuck because they’re:

  • Creating content from scratch every day
  • Guessing what to post instead of following a strategy
  • Posting based on vibes, not data
  • Wasting time making things that won’t convert

The worst part? They’re working harder than I am… and getting way less traction.

Want to skip the guesswork and get 90 days of content done in one day?

Grab my 24 Hour Content Machine – it’s the exact system that helped me scale while spending less time creating: https://rachelpedersen.clickfunnels.com/24-hour-content-machine 

THE SIMPLE CONTENT SYSTEM (A.K.A. MY 24 HOUR CONTENT MACHINE)

This isn’t about “batching 5 Reels” and calling it a day. This is a real system built on:

  • Data-backed frameworks
  • Value-forward positioning
  • Automated nurture sequences
  • Strategic opt-ins and CTAs

Here’s what I do every quarter:

1. Choose ONE clear focus

Each 90-day cycle, I pick one core theme. Not five. Not seven. One.

For example:

  • “Scaling with content batching”
  • “Get clients from short-form video”
  • “How to grow your IG to 100K organically”

This gives your entire content calendar direction. You’re not just posting to post – you’re building momentum toward conversions.

2. Build my Content Blocks

I divide content into 3 categories:

  • Visibility (Reels, carousels, viral trends)
  • Trust (behind the scenes, stories, case studies)
  • Conversion (clear CTAs, lead magnet promos, soft pitches)

Then I brainstorm 10 ideas for each. That’s 30 pieces of content – done in under an hour.

3. Record in one afternoon

Yep. I record everything in one go. No outfit changes. No ring light drama. Just me, my phone, and a shot list.

This alone saves me 20+ hours a month.

4. Systematize the post-and-nurture

Each post includes:

  • A magnetic hook (tested + high-performing)
  • A real story or value piece
  • A call to action that moves them somewhere (DMs, email, comment)

I tie my best-performing freebie (like the 0–100K Blueprint) to posts that are built for volume – then nurture them with 5 emails that pitch one of my low-ticket or mid-ticket offers.

Want my viral hooks, scripts, and nurture sequences?

You can literally swipe the exact tools I use inside the 24 Hour Content Machine: https://rachelpedersen.clickfunnels.com/24-hour-content-machine

STUDENT SPOTLIGHT – WHAT HAPPENED WHEN THEY USED IT

Let me give you some real numbers.

  • Emiliana had 1,300 followers and had never made a Reel before. She batched her first set using my framework – and one video hit 178K views, brought in 114 leads, and closed 3 new clients.
  • Jake, a wedding videographer turned content strategist, used the batching strategy for his ghost clients. His agency hit $17K months within 6 weeks of switching to this system.
  • Amanda used the freebie-to-nurture flow and hit $2K in digital product sales without ever “launching.”

These aren’t unicorns. They’re regular people with good offers who stopped winging it.

Want to grow your Instagram to 100K without paying for ads?

Grab my 0–100K Instagram Growth Blueprint. It’s free. It works. And it’s yours: https://rachelpedersen.clickfunnels.com/optin1700155068740 

3 MISTAKES THAT KILL YOUR CONTENT ROI

Let’s talk about what not to do – because most people are still doing these:

Mistake #1: “Just post more.”

More content isn’t better. Better content is better.

If you’re pumping out 3 Reels a day with no strategy, you’re basically feeding the algorithm junk food.

Mistake #2: No CTAs

You could go viral and still have nothing to show for it if you’re not telling people what to do next.

“Like and follow” is not a CTA.

Mistake #3: Saving value for later

Most people are scared to give away too much. But value-first content builds trust faster than any funnel ever could.

Building trust with your audience starts with how you show up.

The Social Clique is where I teach my exact client systems, offers, and content conversion methods that built my biz from $0 to multi-7 figures: www.cliqueforlife.com 

THE BIG SHIFT (AND WHY THIS STILL WORKS IN 2025)

You might be thinking, “But is this still working now?”

Yes. And here’s why:

This strategy isn’t built on hacks. It’s built on psychology.

  • It meets people where they are
  • It provides solutions before selling
  • It gives clear next steps
  • It builds equity over time

Every single day, I still get leads and sales from content I made months ago. That’s the magic of strategic batching.

This isn’t about “going viral” once. It’s about building a machine that works while you’re off living your life.

Want to finally feel ahead on content?

Grab the 24 Hour Content Machine. Build it once… benefit for months: https://rachelpedersen.clickfunnels.com/24-hour-content-machine 

Final Thoughts

You don’t need to be everywhere. You don’t need to post every day. You don’t need to hire a team or spend hours editing videos.

What you do need… is a system.

And the one that 10xed my reach, helped me grow by over 90,000 followers, and booked clients and sales while I was offline?

It’s simple. Repeatable. And already working for hundreds of others.

So if you’re tired of throwing spaghetti at the algorithm – this is your sign to shift.

You don’t need more time. You need a smarter system.

Now go build your machine.

Related posts:

Marketing Help for Small Businesses: 5 Ideas to Try This Week

When A Potential Client Lowballs You

The TikTok Backstory

Filed Under: General Social Media

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Rachel Pedersen. Founder of RBP Productions, The Viral Touch, & Sontero

Rachel Pedersen has scaled her businesses to 8-figure revenue, grown a fanbase of 3+ million followers, and reached over 100 million people annually (and ORGANICALLY) during a lazy year… She is currently co-writing a fantasy book with her husband, and she’s already spent way too much time perfecting the linguistic rules of her invented language and map!


themrspedersen

Helping freelancers & business owners to grow their business with social media
8figures in 8 years | Hay House Author
Free social media resources 👇

I’m about to let you in on a secret most “expe I’m about to let you in on a secret most “experts” would never admit…

I gained 249,000 followers on Instagram -
👉 without spending a dime
👉 without using professional cameras or tools
👉 and definitely without posting thirst traps

(Although, for a second, you thought I did... didn’t you? 😏)

Truth is - I used to believe the same bad advice floating around the internet:
"Only post business content." 
“Post 30x a day.”
“Use 30 hashtags.”
“Pick a tight niche.”

That advice killed my growth.

So I stopped listening.
I created a brand-new strategy that’s so simple, it feels like cheating.

And the results? 93k to 343k… just like that.

Here’s what I stopped doing 👇
❌ Posting random business content and hoping it lands
❌ Wasting time on outdated hashtag hacks
❌ Ignoring the key engagement triggers the algorithm craves

Here’s what I started doing 👇
✅ Optimizing for Instagram’s built-in SEO (yes, that’s a thing)
✅ Using content layering to trigger saves, shares, and serious reach
✅ Posting strategically — not constantly

This strategy is what changed everything for me... and I’m giving it away for FREE.

Want my full IG Growth Blueprint?
Comment “100k” and I’ll DM it to you (yep, totally free - no catch, no bikini required 😉)

#instagramgrowth #organicreach #socialmediatips #contentmarketingstrategy #femaleentrepreneur #growyourgram #instagrowthtips
I followed all the “tricks” in the book. Follo I followed all the “tricks” in the book.
Follow-for-follow. Shoutout swaps. Hashtag spam.
I was frustrated for myself... and for the creators still stuck on outdated advice.

So I wrote my own growth guide.
It’s free. It works. And it’s everything I wish I’d known sooner.

Comment SECRETS and I’ll send you the whole thing.

Here’s what’s inside: 

✅ The content types that actually trigger growth in 2025
✅ Hashtag systems that haven’t aged like milk
✅ The no-BS breakdown of what to stop doing

I don’t gatekeep - but I do expose broken systems and build better ones.
Want in?!

👇 Comment SECRETS and I’ll send it to your DMs.
Stitch this if you have a famous relative!!! #sti Stitch this if you have a famous relative!!!

#stitchthisvideo #famousrelative #famousparent #famousfamily #relatedtoacelebrity #famousrelativecheck
87 million+ impressions from content made in Googl 87 million+ impressions
from content made in Google Docs + Canva.

Want the exact strategy?
Comment “MAP” and I’ll send it.
Comment “67” below and I’ll DM you the full Comment “67” below and I’ll DM you the full list of 67 ways to work from home for FREE.
Did this go the way you thought it would? 🤣💙 Did this go the way you thought it would? 🤣💙
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