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Rachel Pedersen

Rachel Pedersen

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Work-Life Balance Doesn’t Exist!

By Rachel Pedersen

The Key to Having it All.

I sat on the hard chairs in the Metra Coliseum waiting for my son to take the mat at his last State Wrestling tournament ever.  It was his senior year and I could feel the lump in the back of my throat holding back tears. 

Holding back tears of pride, tears of anticipation, tears of feeling totally and utterly helpless – wanting all the hard work he had put in to pay off for him, for his goals to be met but having no way to make that happen for him.  All I could do is sit with my 4 other children and wait. 

Perhaps the biggest reason I was holding back tears is I knew it was the last time I would sit on these bleachers waiting to watch, to cheer him on, to celebrate a win or console a defeat.  This was it.  This was the last. 

No one had prepared me for how fast the firsts become lasts.  When our kids are little we spend so much time recording the firsts.  The first word, first tooth, first step, first day of school – the list goes on and on.  

When we are in the midst of recording all those firsts we don’t realize just how fast those firsts become lasts. 

It was at that moment, realizing this was the last time I would sit there, that it dawned on me I really did have it all.   I was so grateful that as a single mom of 5 and business owner that I had been able to spend so many hours throughout the years sitting on bleachers, cheering on kids, volunteering.

Everywhere we look we are told the ultimate prize is work life balance.  That should be our goal.  This is the key to a happy, successful life.

I am here to tell you work life balance doesn’t exist. 

The fact that work life balance is looked at as the ultimate goal is precisely the reason why it doesn’t exist.  It is sold to us as a place to get to, a destination.  But the reality is life is not stationary.  Any set point in time is only a moment in our lives.  There is no “getting to” the destination of work life balance. 

So if work life balance doesn’t exist, how can I say I realized I had it all?  What does having it all mean?  What does having it all take?

As women we are often told having it all means, kids, husband, career, and social life – with dinner made, house clean, laundry folded, a smile on our face and everyone happy.  Expectations we put on ourselves – visions of others who we think have it all. 

But those visions are not real.  And that is not having it all.

To have it all you have to redefine what having it all means.   Having it all is having what you want, and what you choose.  A life you are in love with.  Is it perfect?  Absolutely not!  But it is a life you love. 

The good news is you can have it all in 3 easy steps. 

1.        Decide your priority for your business and for your life/family.  What is the priority for each?

2.       Simultaneous work RELENTLESSLY doing whatever it takes to accomplish those priorities.

3.       Let go of everything else. 

While it is only 3 steps, it is not necessarily an easy 3 steps.  

True balance is truly evaluating what is important to you and setting priorities and goals based on what is important to you.  Not what someone else has, or what someone else tells you should be your goals.  It is based solely on what you want. 

There is no set amount of time that it will take you to accomplish your goals and priorities.  In fact the amount of time you have to give may change daily, but this is the bar.

Am I relentlessly working towards my priorities?

My priorities were simple. 

For work I needed to provide.  Many may say that is not a very high goal.  And for some it may not be.  But you see, I started my business as a single mom of 5 very young children.  I had no help, no support, and no one to rely on but myself.  I was all my kids had.  I spent more nights than I would like to count alone, crying wondering if I would be able to make ends meet.  So this very simple goal of needing to provide was my priority. 

For my life/family I always wanted to be there.  It didn’t matter what it was, from battle of the books to a state wrestling tournament, it was essential to me that my kids had someone there, supporting them, cheering them on.  And again, I was all they had.  So my priority was simple, I never wanted to miss anything. 

Those were my priorities.  Simple as they may seem it wasn’t easy. 

Over the years, there were dishes left in the sink until the next day, there were many late nights I was up working well into the early morning hours because I was cheering on my kids at football, rugby, wrestling, hockey, track, softball, theatre or some other event.  But I didn’t miss them.  And I didn’t put off building my business. 

You see one priority is never an excuse not to do what it takes in the other.  You have to work relentlessly at both.

There were many highs and lows, but this was the balance of being a mom and owning a business.   

And this was having it all. 

You get to decide what having it all looks like for you.  Not what someone else tells you it “should be” but what you really want.  Then you get to pursue it with all you have.  That is having it all. 

And that last state wrestling tournament? 

It went really well.  There were many edge of my seat moments where I thought I was going to have a heart attack watching, but in the end, he walked away with the medal he had set out to win. 

Amanda Read – CEO/Owner Read Mobile Marketing | Author “Unapologetically Me”

Amanda started Read Mobile Marketing as a single mom with 5 kids.  In the last decade, she has helped thousands of businesses grow, utilizing her marketing strategies.  Additionally, she has helped hundreds of moms create a life they love as business owners. To find out more about marketing strategies and education go to www.readmobilemarketing.com.  To buy her book go to www.amandarread.com.

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Rachel Pedersen. Founder of RBP Productions, The Viral Touch, & Sontero

Rachel Pedersen has scaled her businesses to 8-figure revenue, grown a fanbase of 3+ million followers, and reached over 100 million people annually (and ORGANICALLY) during a lazy year… She is currently co-writing a fantasy book with her husband, and she’s already spent way too much time perfecting the linguistic rules of her invented language and map!


themrspedersen

Helping freelancers & business owners to grow their business with social media
8figures in 8 years | Hay House Author
Free marketing resources 👇

people think i’ll spill their secrets but i can’t people think i’ll spill their secrets but i can’t even remember why i opened the fridge

anyone else???
Adding this to the list of ‘Random talents I have’ Adding this to the list of ‘Random talents I have’ ✅🤣

Someone commented on this video and said my content catches them off guard, because it’s like a mix between businesstok and a finsta AND THAT IS THE BIGGEST COMPLIMENT ❤️ I want to give you everything you need to succeed but also show you my personality! 👯‍♀️

✨ This is your sign to go and have fun with your content today ✨
One comment can absolutely throw off your whole mo One comment can absolutely throw off your whole mood.

That does not mean you are fragile.
It means you are a person with a nervous system and a phone and a business and eyeballs.

Very normal.

The part that matters is what you do next.

Because the second you read something rude, your brain gets loud fast.

Your chest tightens.
Your fingers get fast.
And suddenly you are writing a full legal brief in your head like this stranger has personally been chosen for your closing argument.

I get it.

But reacting and leading are not the same thing.

Reacting is about relief.
Leading is about control.

And if you answer from the spike, it usually does two things:
makes the room feel weird
and leaves you feeling gross after

No win there.

Also, not every comment deserves the same energy.

Some people are confused.
Some are projecting.
Some are bored and using your comment section like a hobby.

Those are different.

So before you reply, ask yourself what is actually happening here.

Is this a real objection my quiet buyers might have too?
Is this my person, or just a random drive by with Wi Fi and opinions?
Is there something useful to clarify for the people reading without saying a word?

That is the shift.

Do not defend for the sake of defending.
Diagnose for the sake of the audience.

If somebody says, “this is stupid, this won’t work,” you do not need to perform confidence.

You can just say:
Totally fair question. What part feels unrealistic to you?

That response does a lot.

It slows the temperature down.
It makes the other person get specific.
And it shows the rest of the room that you are not rattled just because someone coughed in your direction.

Same thing with the classic “you’re just trying to sell.”

Okay.
And?

You can answer that without getting weird.

Clarity is not manipulation.
An offer is not a crime.
And calm does not mean passive.

So today, pick your move:
ignore the noise
ask one clean question
or turn the objection into content and help the people quietly watching

That is leadership.

#socialmedia #contentcreation #marketing #onlinebusiness #businessowner
Let me know if this hit the right side of IG 🤣 whe Let me know if this hit the right side of IG 🤣 where my PKs at?!

That heat round of public criticism (and private) was next level compared to social media hate.

Poul is a missionaries kid too haha!
I buy my own mockingbird (and then teach others ho I buy my own mockingbird (and then teach others how to buy theirs). 

Creating high-performing content doesn’t require 4 hours, a ring light, and a meltdown 😭

This is the exact system I use to batch a full month of video in 30 minutes - even on low-energy days.

And I’ll share it with you FOR FREE - comment VIDEOS below!!!

#contentcreation #socialmediatips #videomarketing #instagramgrowth #onlinebusiness businesstips
If I lost it all tomorrow no followers, no list, n If I lost it all tomorrow
no followers, no list, no proof, no cute little receipts to point at

I would not waste a week trying to look established.

That is where people lose so much time.

They try to look polished first.
Professional first.
Credible first.

And meanwhile nobody knows they exist.

No thank you.

If I had to rebuild, I would get visible immediately.

Short form video.
Raw.
Hook first.
Saying something real.
Not waiting until the lighting is flattering and the brand voice is having a good hair day.

Because the invisible stage is not the stage to over-style.

It is the prove it stage.
The rocky montage stage.
The “say something useful before your fear talks you out of it” stage.

And yes, the panic would absolutely try to jump in.

It would say:
you’re behind
you’re doomed
you had your shot

Cool.
Very dramatic.
But wrong.

Because sometimes losing the old version is not doom.
It is freedom.

No stale identity to protect.
No old audience to keep happy.
No pressure to keep performing as the version of you that built the first thing.

Just data.
Movement.
Rebuild.

So week one?

I would post daily.
I would repeat the hooks that hit.
I would build a tiny freebie before it was ready and let it be a little embarrassing.
Mine have been ugly before too. Still worked.

Because followers with no list is just noise with good lighting.

I would rather have 73 people on an email list who actually care than a pile of views and no way to catch them.

And yes, I would manually DM the link if I had to.
Like it is 2016.
Like I have bills.
Like I am not above doing what works before it looks impressive.

I do not need a head start.

I need a plan.
And I would make one fast.

#socialmedia #contentcreation #emailmarketing #onlinebusiness #marketing
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