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Rachel Pedersen

Rachel Pedersen

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HOW TO BECOME A SOCIAL MEDIA MANAGER

By Rachel Pedersen

What does a social media manager do every day?

Social media managers are the most needed and in-demand professionals of this century. These creative individuals have one main responsibility: to make sure that their company is always being promoted, communicated with by consumers via social media networks like Facebook, Twitter or Instagram.

Social Media Managers (SMM) spend every day creating brand promotions on these platforms while also maintaining a strong presence for any marketing campaigns from their company across several different social medias such as Facebook, Twitter and Instagram; SMM’s job can sometimes be intense but it never feels like work!

In simple terms, social media managers plan, create and post content (videos, pictures, written words) for brands and businesses on their social media! Let’s dive into how to become a social media manager and all of the things you’re going to want to know.

Find out more on what social media managers do right here .

The average salary for social media managers

According to the U.S Bureau of Labor Statistics, there are currently 30,000 Social Media Managers working in America and they all earn a salary that is higher than $52054!

The average annual wage for social media managers has just surpassed 50000 dollars according to the US bureau of labor statistics. 

However, I teach a way to become a social media manager that can actually SURPASS the average national salary.

How Much Can a Social media manager actually make?

The average salary of a full-time, in-house, salaried social media manager in the United States is $52,054. But what I’m sharing with you today is NOT how to become a full-time, in-house, salaried social media manager.

I’m teaching how to become your own boss as a social media manager with freelance clients around the world.

So let’s dive on in: Joinsmu.com

How to become a social media manager without a degree and without experience

In order to become a social media manager, here are some simple steps you can follow:

  1. Learn the basics of social media through training – Join 1000’s of social media managers, from beginners to advanced, only in SMU!! Now available for FREE!!
  2. Find a social media management mentor who can help you grow and learn more about the industry from their experience and expertise
  3. Read marketing, sales, and psychology books
  4. Study what’s working on social media for other companies
  5. Instead of scrolling on social media, start studying and taking notes
  6. Build your own personal brand as your first client
  7. Get an internship as a social media manager
  8. Go out there and get your first client – Grab the 80 ways to find a client HERE !!

1. Learn the basics of social media through training

Learn how to use social media for your company and get the best out of it by learning from seasoned experts.

Social media has evolved so much over the past few years that even if you are an expert, there is always something new coming up in this ever-changing world.  What’s more, we’re living through a time where everyone needs to be on their A game when it comes to using technology–being able online 24/7 means never being caught off guard with no understanding of what’s happening around us! 
This FREE social media management course will teach you everything about basics like creating profiles and posting messages as well as some other advanced skills such as managing multiple business accounts or checking analytics reports: My Number One Resource on how to become a social media manager www.joinsmu.com

how to become a social media manager

2. Find a social media management mentor who can help you grow and learn more about the industry from their experience and expertise

How do you find social media management mentors who can guide and teach you about their industry? I fired my mentors. They have a deep knowledge of the latest trends in this field, offer advice from time to time, share cool new things with me that might be helpful for my clients’ projects or business goals. 

I highly recommend hiring a mentor who has achieved what you want to achieve!!

IF YOU ARE LOOKING FOR A MENTOR – I invite you to apply for my mentorship!! Only at www.cliqueforlife.com

3. Read marketing, sales, and psychology books

You must keep up with the latest marketing, sales and psychology books to be successful.

The best way to understand what kind of things are going on in your industry is by reading! The smartest people who know how you can succeed are sharing their knowledge for free online so that they remain top-of-mind when you’re ready to buy. There’s no excuse not too read these resources – it just takes a few minutes out of each day!

4. Study what’s working on social media for other companies

Actively learn from the success of other brands on social media by following their pages and analyzing what works for them.

Maintain a healthy level of skepticism, but also be open to learning new things!

A company is not obliged to copy another person’s or business’ strategy as it may not work in your industry; however, there are many benefits that can come out if you study how others have implemented successful strategies with positive outcomes. 

By examining these examples through analytics packages such as Facebook Insights and Google Analytics  you will better understand which aspects resonate best within your target audience demographic.

5. Instead of scrolling on social media, start studying and taking notes

Don’t waste your time scrolling through social media, but instead invest that time in studying and taking notes.

Study the patterns, what you see in viral/highly engaged social media content!

6. Build your own personal brand as your first client

An OPTIONAL step to building a successful career as a social media manager is developing your personal brand. The reason for this may seem contradictory, but by doing so you’ll be able to focus on the design process without any distractions from other people or projects.

In the professional world, you need to be able to stand out from other candidates vying for the same position as you in order to get noticed by a potential employer or client. Start building your personal brand at home before entering into an office work environment so that when opportunities arise, they will find themselves knocking on your door rather than someone else’s!

7. Get an internship as a social media manager

One way to get a head start on your career is by becoming an intern. 

You would not only gain invaluable hands-on knowledge about how companies use these types of outlets but also support their goal as they work towards equality within all communities nationwide. 

This position will allow students or anyone looking for a new opportunity to hone skills that are applicable across multiple industries such as promoting events or designing ads from scratch – something everyone could benefit from learning!

8. Go out there and get your first client

It’s your time to shine! You’ve been working hard and now is the perfect opportunity for you to start getting clients. Become a social media expert by offering services in which businesses need help with managing their accounts on Twitter, Facebook, Instagram or whichever other platforms are trending at the moment.

Find 80 ways to get a client right HERE!

How Do Social Media Managers Make Money If They’re Not Salaried?

Social Media Managers can be freelancers – and act as their own boss. They can invoice their clients (other companies, businesses or brands) for monthly retainers for the services that they offer.

Social media managers make money by charging clients a certain amount of money each month to plan, create content, engage and advertise their clients’ businesses online –  but this is only for people who can afford it!

Social Media Managers are in high demand with companies and brands alike. Since they don’t work on site, their services can be put to use anywhere in the world (you can work with international clients), and the cost to build/scale your business as a social media manager is low. 

Is Social Media Management Right for You?

The job of Social Media Manager is one that can be very rewarding as well. You will help in the social media marketing, strategy and engagement for a company or organization you are working with. 

This does not just entail putting up posts on Facebook but also playing an active role in gathering data about trends going around to update your content accordingly by analyzing what people want to see from their favorite brands; so if you like looking into patterns and numbers this may be the perfect career path for you!

A social media manager is someone who also manages the various types of social media content for their company. They create and post updates, monitor responses from followers, engage in conversations on forums or groups related to their company’s products or services, develop new ideas that are beneficial for promotion as well as maintaining current ones already being used by others around them.

If these descriptions sound like something you’d be interested in, it might be time to jump on in. Grab our FREE Social Media Manager training , on how to become a social media manager now: www.joinsmu.com 

Related posts:

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Filed Under: General Social Media

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Rachel Pedersen. Founder of RBP Productions, The Viral Touch, & Sontero

Rachel Pedersen has scaled her businesses to 8-figure revenue, grown a fanbase of 3+ million followers, and reached over 100 million people annually (and ORGANICALLY) during a lazy year… She is currently co-writing a fantasy book with her husband, and she’s already spent way too much time perfecting the linguistic rules of her invented language and map!


themrspedersen

Helping freelancers & business owners to grow their business with social media
8figures in 8 years | Hay House Author
Free marketing resources 👇

“No one is coming to save you.” This can be extr “No one is coming to save you.” 

This can be extremely triggering for those of us who experienced that feeling in childhood. 

When the system failed us... 

When police showed up with bad intentions. 
When CPS never showed.
When people you begged to help betrayed you. 

“No one is coming to save you” can feel like a death sentence... One child trauma survivors know all too well. 

It feels a lot like life promised us one thing and SWITCHED UP. “You’re on your own kid.” 

^^^^ If that resonates with you, hear me now, please.

There is a stirring happening. 

A future of giants and titans who have saved themselves. They heard that line and got to work. 

If any tiny portion of you has felt a desire to change the systems of government, leadership, service, religion, community, let that be a call to rise. 

When I say “No one’s coming to save you” please hear this 👇

“No one is coming to save you - this is the generational cycle we can break by being brave. We can be the first generation to save ourselves and lay the map for the next generations. Give them a hand up. It’s time to step up and be the leader you needed. It’s not fair and it will continue to not be fair until many leaders say ‘the buck stops with me’.” 

❤️

With that, I will be unavailable for the next 48 hours as I need sleep and rest. 

I’m so behind on comments and texts and responses. I’ll catch up soon 🙏

But we’ve got work to do, and we’ve all got to take care of ourselves before we can help others.
I will remember this week for the rest of my life. I will remember this week for the rest of my life. On so many new levels 🥺

So many things have been changing in my life… and in me. It’s been gentle like a supernova. Old things made new. 

@mrdavegonzalez THANK YOU for being the architect of connections for so many people in many industries!! 

The rooms I spoke to were so vulnerable, authentic, kind, generous, and SAFE. Just wow… 

The types of people that inspire anyone to greatness. Really incredible people doing good things in this world!! 

I did new things this week that I’ve never done before in this way… 

My wise therapist once said “you should standup comedy, you make me laugh.” 

It’s always been one of my biggest fears!! 

But I made a commitment to take good advice from wise people. 

So I did a standup routine for the first part of a talk. It felt so new and free. 

And it didn’t totally bomb 😂😂😂😂

And something happened for the first time in my life. I think the best way to explain it is… 

Some call it channeling or embodying. 
Some call it prophesying or being a mouthpiece. 

All I know is truth and wisdom came out of my mouth in a way I’ve never done in business before. 

If I met you at either event this past week - thank you for being YOU. 

As my life changes before my eyes (good changes - growth and opportunity), I have to say, it’s a constant reminder of how fortunate and favored I have been throughout my journey as an internet marketer. 

Love you all ❤️
“No one is coming to save me…” This picture was t “No one is coming to save me…”

This picture was taken right as that truth hit me like a 2x4. It stung.

We were rebuilding my business after 2022 and I was full of hope. I’d learned a lot and was ready to build right.

But the hits didn’t stop…

Surprise tax bill we weren’t prepared for…

Court case where I was intensely cross examined…

Kids with dreams, activities, uniforms, fees…

Then my dad died suddenly before I could ask important questions.

He hadn’t planned for a funeral - so we stepped up. $25k for his end of life. Our “rebuild” safety net, depleted.

Then I broke my hand racing and couldn’t type fast. How was I supposed to catch up?!

We still had full payroll and family on our team. If I didn’t work, nothing moved. I had to generate $80k a month to keep the lights on. With a dead dad and a broken hand.

So I worked through mourning.

And yet I was still angry at my parents - a dark, growing sliver of my heart embittered.

I couldn’t breathe - panic attacks hit daily. “Is this how being an adult goes? Is this the rest of my life?”

Looking around at leaders of industries, begging for a way free… only to realize the truth was obvious.

They too were on a conveyor belt of “keep the lights on” and “do more.”

WHERE WAS THE FREEDOM ENTREPRENEURSHIP PROMISED ME?

Entrepreneurship is incredible - I love business and marketing.

But we missed things along the way (like building security, becoming your own safety net - not just making more money to fix each crisis).

No one is coming to save me… or you. People don’t hand out parachutes for emergencies.

Depressing but I can handle truth. I prefer it.

So I did the internal work. Saving yourself is a long haul and I needed to be ready.

I forgave my parents (and today I’m so grateful for the relationships I have with my family and mom).

And I stopped believing entrepreneurship alone was enough. We need real battle plans for real life.

I found a way to build forever-security from a mentor I’d trade lives with. I’d love to share it once I’m off the belt fully.

Because…

No one is coming to save us - it feels unfair.

Yet it’s the truth.

Before you save the world, save you and yours ❤️
I wish I had seen bodies like mine when I was a yo I wish I had seen bodies like mine when I was a young mother. So I’m sharing it now!!!!!

Absolutely obsessed. And my book Unfiltered is a USA-Today best-selling book - thanks to all of youuuuuu 🫶

#mamabody
#normalizebodies
#momtummy
#mombods
#mombelly
$60 in the account. I had to choose between cupc $60 in the account. 

I had to choose between cupcakes for my kid’s birthday and food for the family.

That was the number I looked at a few years ago. AFTER I had achieved success.

I had made millions before that low moment... 

And was sitting there staring at a balance that didn’t work.

But honestly that wasn’t even the worst part.

The worst part was waking up and not recognizing my own life.

Bitter at the business.

Hollow in the relationships.

Even the thought of a regular job felt soul-sucking.

I just kept thinking… I need to change something.
(Anything. Please.)

And then I remembered.

I had forgotten the most important thing.

I was allowed to make a new choice.

You know that feeling? When your life looks nothing like what you thought it would, and somehow you’ve convinced yourself you’re stuck with it?

That was me. On the floor of my life, sobbing. 

Until I remembered I could become my own role model. The person I admired was able to be BUILT.

I had built it before. I just had to go back and pick up what I learned on the way up… and bring it with me on the way back.

People like us, we build things. We rebuild things.

Here are the things I focused on:

✨ Faith and imagination and delusion are closer relatives than you think (in business vision).
You need both to see something new where the old thing broke.

✨ You’re allowed to change your mind.
Try new things. Pick a new direction for a project.

✨ Take ownership for the things that aren’t your fault.
Especially those. That’s where your power lives. I’m not talking about childhood trauma... I’m talking about who you choose to be after it. 

✨ Lean on your creative imagination. It’s been waiting for you.
Work like hell on yourself. Not on the optics. On YOU.

✨ And do not have a single minute unaccounted for. I had become irresponsible with my time. I was calling self-pity “healing.”
When you’re stuck… serve. Help one person today before you close the laptop.

They will tell you it’s too late...
That THIS is just who you are now.

They are entirely, completely wrong (if you decide so).

You don’t need to burn down your life. 

You just forgot you’re allowed to build one you like.
:]
no explanation needed siblings taught me communic no explanation needed

siblings taught me communication without words…

shoutout to @bitchyquotes for this one 😂

#funny #relatable #childhood #chaos
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