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HOW TO RUN FACEBOOK ADS IN 2020

General Social Media

Holy moly. This week I just looked at our Facebook Ad stats from the last 3 years, and I’ve personally spent $402,584.42 on Facebook Ads. Do you want to learn how to run ads in 2020?

Ummmmm wow. That doesn’t include the MILLIONS we’ve managed in client ads (one month I turned $140k in ad spend for a client into $323,405.35 in revenue during the HARDEST Facebook Ad season (holidays and Q4).

But it all started with just boosting a few Facebook Ads. So if you’re still boosting posts, don’t get stressed :] 

Before I create a single campaign, the FIRST step I take is following my proven plan. 

So SLOW DOWN, don’t rush, and follow these simple steps.

  1. I always follow my proven template (which you can get here for free)
  2. I make sure I’m not hitting any of the flags or money-sucks (which you can also get here for free)
  3. I go through the checklist to ensure that I’ve got everything I need to get going (and once again, you can get this for free)

AND THEN. I start creating copy.

Copy is literally the SINGLE most important element of a Facebook Ad’s success. 

While each client is unique, I know the importance of following the recipe I’ve discovered. I have proven several models of copy, and I try to NOT reinvent the wheel with each campaign.

In fact, I use the same formulas for my copy 99% of the time.

And if you want to swipe my top performing ad copy from the past 3 years (none of these are generic or shots in the dark – these are the same ads I use for my clients that work), you can SUPERCHARGE this free value: Grab My Facebook Ads Swipe!

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Nothing Worth Having Happens Overnight

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