HOLY. MOLY. This is the year of CHANGE…..Like massive change – to every single platform!
Platforms are moving toward engagement and community building. This week, we started to see an increased focus on credibility for creators.
This week, social media was full of even more shifts to enhance the overall user experience. So let’s dive in and get you up to speed!
This Week In Social Media: Changes You Need To Know About Instagram, Facebook and YouTube
Unique Holidays For February– Celebrating holidays on social media can be a great way to introduce your clients to new audiences. In this post, Twitter breaks down key events to add for February.
YouTube
YouTube Changes Their Monetization Rules– YouTube announced big changes this week. They are changing the monetization rules for creators. Now to earn revenue, your channel needs to have at least 1000 subscribers.
Instagram To Alert Users When Someone Screenshots Their Stories– Instagram announced plans this week that they will begin notifying users when their stories are screenshot.
Text Only Option Is Coming To Instagram Stories– New changes may also be coming to Instagram Stories! They are testing text only stories with some cool features on the way.
Instagram Added Activity Status to Instagram Direct– Instagram rolled out activity statuses to direct messages. Learn what that means for you and your Instagram here.
6 Ways to Use Hashtags in Instagram Stories– Convince and Convert shares a case study on Instagram stories. They share best practices on how to use hashtags to grow your audience. Learn best practices for your next story.
A Comprehensive Guide To Instagram Influencer Marketing– Influencer marketing is hot right now. Learn what you need to know about using influencers and how to launch your next campaign.
Facebook “Watch Party” lets Groups view videos simultaneously– Facebook announced this week that a new feature is coming to groups. Watch Party will allow group members to watch videos as a group.
Facebook Announces New Ways To Measure Reliable Sources– New this week, Facebook will begin placing surveys in the newsfeed. These surveys will help determine what sources are credible (and which aren’t).
Here’s how Facebook plans to improve Messenger in 2018– Facebook also announced plans to improve the user experience in Messenger. This post lays out exactly what kinds of changes you can expect.
Facebook Adds Desktop Publishing For Stories– Stories is going to the desktop. Learn why Facebook isn’t giving up on Stories and what’s coming in the future.
LinkedIn’s Focusing on Groups With New Tools And Options– LinkedIn is also focusing on groups this year. They are bringing new tools to groups this year.
What Marketers are Looking for on LinkedIn in 2018 [Infographic]– In case you were wondering what people on LinkedIn really want- this post shares how to best reach out and connect.
WhatsApp builds a customer service app for business– The messaging platform is moving towards being more business friendly. They are launching a new app that will give business owners new ways to connect online.
5 Genius Ways To Generate Organic Pinterest Traffic– Pinterest can be a HUGE source of traffic for bloggers and business owners. This post shares some simple tips on how you can get some of that traffic for free.
Social Media
22+ Experts Tell You Which are the Top 3 Most Useful Social Media Networks in 2018– Top social media experts share what social media they think will be most useful in the new year.
Do 3rd-Party Social Media Tools Negatively Affect Reach and Engagement? Our 200+ Post Experiment and Results– One of the most debated topics in social media is about using 3rd party tools. So Buffer decided to take matters into their own hands to get down to the truth: does it impact your reach?
The State Of Social 2018 Report: Your Guide to Latest Social Media Marketing Research [New Data]– Buffer shares results from their massive survey of marketers on what they are projecting for the new year.
20 Top Social Media Tools to Try in 2018– Looking for a new social media tool to try this year? Buffer shares some of their favorites here.
7 Easy Ways to Repurpose Your Best Content for Social Media– Using content in different ways is a budget friendly option for your marketing. This article shares some simple ways to market smarter.
What You Need to Know About Social Media in 2018– Together with top experts, Adobe Spark shares their tips for the changing social media landscape. Learn how to plan your strategy for the new year.
Bonus: Social Media Cheat Sheet 2018: Must-Have Image Sizes!– Ever wonder what the current size is for your next social media graphic? In case you need it, this post (which is continuously updated) has sizes for all the major platforms.
Wrapping It Up
2018 is already shaping up to be a year of big changes in social media. As the space becomes more competitive, platforms will continue to change – you ready for it???.
If you are as OB-SESS-ED with social media as I am – I would love to meet you in Social Media United. Social Media United is a community of over 900 social media marketers and business owners.
I’ve got the HOOKUP for you – I’m offering a $1 week trial to see what’s on the inside.
So tell me in the comments, what do you think of all the new changes coming our way?
